Common Printing Mistakes That Cost Local Businesses Money
The point of using dummy text for your paragraph is that it has a more-or-less normal distribution of letters. making it look like readable English.Printing is often one of the last steps in marketing — and unfortunately, where many businesses lose money unnecessarily. At SW19 Design and Print, we regularly help Wimbledon businesses fix printing issues that could have been avoided with a little guidance upfront.
If you want better results, fewer reprints, and stronger first impressions, here are the most common printing mistakes we see every week — and how to avoid them.
Using Low-Resolution Images
One of the biggest and most expensive mistakes is supplying low-quality images.
Images taken from:
- Google Images
- Social media
are usually 72 DPI, which looks fine on screen but prints blurry or pixelated.
How to avoid it:
Always use high-resolution images (minimum 300 DPI) or original files. If you’re unsure, a local printer can quickly check this before printing.
Choosing the Wrong Print Material
Not all materials are suitable for every job.
Common issues include:
- Indoor posters used outdoors
- Thin banners used in windy areas
- Gloss finishes used under strong lighting
These mistakes often lead to short lifespans, fading, or damage, meaning you end up paying twice.
How to avoid it:
Tell your printer where and how the product will be used. For example, outdoor banner printing in Wimbledon needs weather-resistant materials due to UK conditions.
Incorrect Sizes and Scaling Errors
We frequently see artwork supplied in:
- A4 instead of A3
- Incorrect banner ratios
- Designs stretched to fit
This results in:
- Cropped text
- Distorted logos
- Poor visual impact
How to avoid it:
Confirm the final print size before designing. If you’re unsure, ask your printer for the correct dimensions — it saves time and money.
Ignoring Bleed and Safe Margins
Designs that go right to the edge without bleed often get trimmed incorrectly, leaving unwanted white lines.
This is especially common on:
- Flyers
- Business cards
- Posters
How to avoid it:
Include bleed (usually 3mm) and keep important text away from edges. If you don’t know how to set this up, we can advise or adjust files locally.
Not Proofreading Before Printing
Typos happen — but once something is printed, it can’t be undone.
We’ve seen:
- Incorrect phone numbers
- Misspelt business names
- Old website URLs
These errors are costly and embarrassing.
How to avoid it:
Always double-check artwork and have someone else review it before approval.
Ordering Without Professional Advice
Online-only printers often don’t flag problems before printing. Local businesses then receive products that don’t meet expectations.
How to avoid it:
Working with a local Wimbledon print shop allows:
- File checks before printing
- Advice on materials and finishes
- Faster corrections if needed
This reduces risk and improves results.
How Local Businesses Can Avoid These Mistakes
The simplest way to avoid printing mistakes is to involve your printer early.
At SW19 Design and Print, we help local businesses by:
- Checking artwork before printing
- Recommending the right materials
- Ensuring correct sizing and finishes
- Offering fast turnaround when needed
A short conversation can prevent costly reprints.
Get It Right the First Time
Based in Wimbledon (SW19)
Call us: 0800 599 9597
Visit: sw19designandprint.co.uk
We’re here to make sure your print works — not just prints.
Frequently Asked Questions About Printing
What is the most common printing mistake businesses make?
The most common mistake is using low-resolution images that look fine on screen but print blurry. Always use high-quality files suitable for printing.
How can I avoid wasting money on printing?
Speak to a local printer before ordering. A quick file check and material recommendation can prevent costly reprints.
Should I use online printers or a local print shop?
Online printers can be cheaper, but local print shops offer advice, file checks, and faster solutions if something goes wrong — saving money long-term.
What resolution should artwork be for printing?
Artwork should be at least 300 DPI at the final print size to ensure sharp, professional results.
Can a printer check my artwork before printing?
Yes. At SW19 Design and Print, we check artwork and flag issues before printing whenever possible.